A deal will see Chaiiwala open an extensive pipeline of new locations with One Retail, including Frimley Health’s Wexham Park Hospital – its first hospital café, which is now open.
The retail division of Compass Group will to open Chaiiwala cafes across travel hubs, hospitals, and other non-traditional locations across the UK.
To mark the agreement, Chaiiwala and One Retail have opened their first location together at Frimley Health’s Wexham Park Hospital, Chaiiwala’s first hospital location.
The new store, which is accessible through the hospital and via its own external entrance, will serve Chaiiwala’s full menu alongside grab-and-go options, catering to a range of occasions, from a quick cup of chaii during a staff break to a flavourful Indian street food-inspired meal after a hospital visit.
The partnership is targeting 500 global locations over the next 10 years.
Sohail Ali, Co-Founder of Chaiiwala, said: “We have spent the past few years strengthening every part of the business, from the food and experience our customers love to the systems behind each café, so that we can grow without losing what makes Chaiiwala truly Chaiiwala.”
Andy Jones, MD, One Retail said: “We’re really excited to be partnering with Chaiiwala as we continue to grow and diversify our portfolio of brand partnerships. Bringing together strong brands with our expertise and reach allows us to create compelling offers that respond to our clients and customers. Travel hubs are a particularly exciting area of opportunity for us, and we’re looking forward to taking this partnership into more locations in the future.”
Author: George Shaw
Former BBC journalist and founder and CEO of an award-winning London advertising and PR company for 20 years, providing restaurant consultancy services. Spent a decade as the director of communications of the Asian Catering Federation in the UK and lead judge for its various restaurant and chef awards programmes. Now returned to journalism, specialising in food and travel and currently the Editor-in-Chief for Taste London, Taste Asia, the Good Curry Guide and CEO of International Culinary Guides.